FEATURE

Schirin Thoma: Redefining Success in the Fashion Industry

Starting her fashion career at 12, Schirin Thoma quickly made a name for herself. She balances her modeling with education and values enjoying her work. Working closely with her mother, she’s building her brand, Schirin Style, and aims to shine on runways in London, Milan, Paris, and Dubai.

Early Ambitions in Fashion

  • Designer: Chona Bacaoco
  • Photographer: Ilana Cairo Photographer
  • Location: Pyramids Egypt

At the tender age of 12, Schirin Thoma stepped into the world of fashion, a realm often seen as glamorous and unattainable. Born in Munich on September 11, 2006, and holding dual citizenship of Switzerland and Germany, Schirin took decisive action where many hesitate. She began with photo shoots and quickly progressed to walking the catwalk, starting with her first major show in Moscow. Her early start wasn’t just about youthful ambition; it was about seeing what others could do and believing she could do it better.

Over the past six years, Schirin has made a name for herself in the competitive industry, gracing the runways of fashion capitals such as New York, Paris, Milan, London, Dubai, Moscow, and beyond. Her impressive portfolio includes collaborations with top designers like Michael Cinco, Michael Lombard, and Chona Bacaoco (MM Milano). Schirin has also appeared in numerous films, series, commercials, and music clips, proving her versatility and charm.

Balancing Education and Career

  • Designer: Chona Bacaoco
  • Photographer: Ilana Cairo Photographer
  • Location: Pyramids Egypt

As Schirin matured, she recognized the importance of balance. While modeling opened many doors, she knew it wasn’t the only path she wanted to pursue. Prioritizing her vocational training, she underscored her belief that education and personal growth were as crucial as her work in fashion. By juggling multiple passions and responsibilities, Schirin demonstrated that her modeling career and burgeoning brand could coexist harmoniously with her commitment to learning and self-improvement.

Embracing Joy and Authenticity

  • Designer: Chona Bacaoco
  • Photographer: Ilana Cairo Photographer
  • Location: Pyramids Egypt

For Schirin, uniqueness isn’t about standing out in a crowd but about enjoying the journey. She believes everyone has their own special qualities and focuses on having fun and finding joy in what she does, which has undoubtedly contributed to her success, allowing her to remain grounded and authentic. In 2020, Schirin’s talents were recognized internationally when she represented Germany at the Guinness World Records in Madrid at Olga IF, setting two records. Her modeling skills were further honed under the tutelage of renowned supermodel Coco Rocha in New York, cementing her reputation in the industry.

Launching Schirin.Style: A Collaborative Journey

  • Models Posing for Schirin Style; Sylvia Aurora (Schirin’s sister) and Viktoria

In September 2023, Schirin launched her own fashion brand, Schirin.style, which has quickly gained recognition by presenting two collections on prestigious platforms in New York, Paris, Madrid, Milan, Switzerland, and Germany. Schirin.style embodies everyday elegance with a creative twist, focusing on wearable yet stylish clothing that stands out. Schirin’s decision-making approach is collaborative and thoughtful, as she works closely with her mother, valuing her guidance and support. This partnership ensures careful consideration in every choice, from attending events to managing her brand.

Schirin’s designs are distinguished by the use of sublimation printing, a technique that transfers intricate patterns directly onto polyester fabric. This method allows for precise, vibrant, and sustainable creations. Polyester not only ensures breathability and durability but also aligns with Schirin’s commitment to environmental responsibility. By producing her collections in Europe, she upholds the highest quality standards while supporting local craftsmanship.

Future Aspirations and Achievements

  • Models Posing for Schirin Style; Sylvia Aurora (Schirin’s sister) and Viktoria

For Schirin, success goes beyond fame or financial gain; it’s about personal fulfillment and growth. One of her proudest achievements is the creation of her brand, Schirin.style, established in September 2023. Schirin has spent years learning and observing as a model, finding fascination in diverse styles and clothing production. Her goal with Schirin.style is to offer everyday practicality combined with style, with designs born from creativity and brought to life by experienced European manufacturers.

Looking ahead, she is set to showcase her latest collection at London Fashion Week and aspires to present in Milan, Paris, and Dubai. Schirin Thoma exemplifies the pursuit of dreams while staying true to oneself, inspiring future generations in the fashion industry.

Follow Schirin on Instagram as she makes her mark in the fashion world. Her profiles, @schirin.swiss and @schirin.style, offer a glimpse into her journey and delight fashion enthusiasts. Schirin is an inspiring figure for many young girls who aspire to carve their own path and build something unique.

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